
Xiao Xiongmao Media began as an online teaching platform but quickly evolved to seize the opportunities of the social media boom. By 2019, we had transformed into a leading incubator for educator-influencers, helping professors build powerful personal brands and social media presence.
As part of TikTok and WeChat’s Creator Network, we specialize in incubating educator-influencers and driving impactful brand collaborations. With over 1 million short videos, 3 billion+ likes, and a follower base exceeding 15 million, we empower educators to turn their expertise into influential digital brands, thriving in the fast-paced world of social media. We are mainly based in Paris and Shanghai.

Emily LI
Emily, the driving force behind Xiao Xiongmao Media, brings a wealth of expertise and strategic vision to the table.
A graduate of top business school with an MBA in Innovation from Canada, she has a solid foundation in both business acumen and creative innovation. Emily’s journey began in strategic consulting, where she honed her skills in building successful business strategies. She later found her true passion in social media, specializing in developing powerful strategies that have propelled numerous KOLs to fame. Her leadership and deep understanding of the digital landscape are at the core of Xiao Xiongmao Media’s success, guiding the agency to become a leader in the world of social media and influencer management.




